Our old friend Terra is back with some food for thought...   Cognitive Dissonance Everyone who’s ever lived on Earth has experienced cognitive dissonance. Anybody who’s ever been affiliated with a religion has experienced cognitive dissonance in spades. Cult members face this phenomenon on a daily basis.   High Water Cognitive dissonance was a concept first proposed by Leon Festinger in the 1950’s. He theorized that people needed their beliefs to be consistent and correct with those they encountered throughout their lives. When faced with data that contradicted what they’d bee … [Read more...]